Academy of Executive Coaching and Attensi: A match made in heaven?

When we sat down with the Academy of Executive Coaching (AoEC), we knew we were going to hit it right off. From the outset, the AoEC’s objective has been to make coaching accessible for all organisations, similarly to Attensi’s approach to training.

Academy of Executive Coaching and Attensi

When two educational powerhouses come together, you know it’s going to be a good result. AoEC came to Attensi to create an interactive, engaging learning platform that would act as the perfect introduction to coaching.

We were thrilled to hear from Gina Lodge (CEO, AoEC), Moira Halliday (Director of Programming, AoEC) and a number of students that have actually completed the program.


Why did you want to take this approach to coach training?

Gina explains how the AoEC has always set out to equip employees with valuable coaching skills they can apply practically in a workplace. These skills support inter-personal employee relationships, cooperation amongst individuals and teams and importantly, create an environment where everyone can do their best work.

Coaching is about people. And without realistic, human focused training, it’s difficult to fully know how you’re going to react in certain situations. Attensi’s gamified simulation training immerses participants in a range of authentic scenarios that they’d genuinely find in their day-to-day workplace.


Creating accessible coach training

Particularly as the pandemic escalated, Moira knew the AoEC needed to make some shifts in terms of the training they offered. With face-to-face sessions out of the question, they needed to come up with something that would not only accommodate everyone’s working locations, but something that would still be interactive, informative and engaging.

As someone who works in programming, Moira understood how much behavioral change skills based training can influence an organisation.

And that’s how the AoEC met Attensi. We guess you could say it was love at first sight.


Training delivered on a global scale

With AoEC’s expertise in coach training and Attensi’s expertise in digital transformation, we were able to design a sophisticated app that can be accessed by 20, or 20,000 people around the world.

Participants can immerse themselves in true-to-life simulations and build up their coaching experience, wherever they are in the world. The realistic avatars add the human touch that can often be missing from more traditional methods of coach training.

As far as the AoEC’s objective of creating more accessible coach training, this is a big step.

“It’s really great stuff. A wonderful introduction to the world of coaching.”


Student responses to the app

It’s clear that the app has been a roaring success amongst participants, most of whom have only accessed coaching opportunities for the first time. They’re combining their introduction to coaching with their introduction to gamified training. What a great way to start!

Key things highlighted in the feedback included:

Particularly liked being able to play on their mobile devices, at a time and place that suited them.
The app looked skillfully designed and the interface was easy to use. This was important to those who haven’t really gamed before.
Enjoyed being able to make mistakes and then go back, improve and watch as their scores took them higher up the leaderboard.

“Go for it, because it’s a great way to get an introduction to coaching and decide whether it’s right for you. You’re going to get something out of the experience.”

The players commented on how helpful these recognisable simulations have been during their training. Even though some of the modules were challenging and difficult in places, it encouraged them to really pay attention to the information and make a greater effort to understand the learning material.

At Attensi, we’ve always known the power of learning and development. It’s been exciting to work with an organisation who is just as passionate about individuals fulfilling their potential as we are.

If you’d like to speak to one of our experts about implementing gamified simulation training, get in touch with us:

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