Skip to content
Smiling barista handing a coffee and a croissant to a customer at a café counter

AI-FIRST Franchise Training

Consistent training across every location.

Give every franchise team training built around their brand standards, service behaviors, and real-world scenarios. Cut time to competency, close the performance gap between locations, and keep brand standards consistent across every site, market, and role.

10%

increase in staff retention

90%+

used the training in their roles

95%

report better understanding of company values

87%

knowledge gap closure

Trusted by leading organizations worldwide

  • Circle K
  • IHOP
  • itsu
  • Marston's
  • Village Hotels
  • Flight Club

Why Attensi

Training engineered for mastery

Built on behavioral psychology and powered by AI and game mechanics, Attensi replaces generic content with realistic game-based practice built around your brand standards. Motivation-driven repetition builds lasting performance across every location.

  • Two smiling café staff in striped aprons looking at a tablet together behind the counter

    Practice role-specific scenarios

    Franchise staff practice customer service scenarios, food safety procedures, and brand standard challenges in a safe environment where failure drives improvement and repetition builds competence.

  • Two hands exchanging a card over a counter, with a latte and a croissant on a wooden board alongside

    Motivation-driven repetition builds mastery

    Game mechanics and behavioral design create both intrinsic and extrinsic motivation — driving franchise staff to return, repeat, and complete training voluntarily.

  • Repetition graph showing performance climbing with each replay

    Track real capability, not just activity

    Completion rates tell you who finished — Attensi shows you who's ready. Connect competence, behavior, and performance data to business outcomes with insight no other provider delivers.

How it works

Franchise training that drives performance, everywhere

1
Step 01

Design tailored training

Design location and role-specific training around your brand standards, service behaviors, and menus — with an AI-authoring tool that lets anyone create game-based training and update it instantly across your entire network.
2
Step 02

Turn practice into instinct

Frontline staff practice realistic customer interactions — greeting guests, upselling, and handling complaints — in a safe environment where mistakes drive improvement and repetition builds capability.
A bearded man uses a tablet at a bar counter, with a blurred second person and a till screen behind
3
Step 03

Build lasting confidence

Confidence built through realistic, repeated practice shows up on the floor. Staff arrive at every guest interaction prepared to deliver the service your brand promises.
Repetition graph showing performance climbing with each replay
4
Step 04

Track readiness and prove ROI

AI-powered analytics track skill development, identify competence gaps, and measure readiness in real time — connecting franchise training directly to time to competency, brand compliance, and performance across every location.
Two colleagues smiling together in an office setting

Alsea Franchise Training

Driving consistency and engagement across 200 cafés

Recipe manuals became gamified simulations across nearly 200 Starbucks cafés in France, Belgium, and the Netherlands. Training is no longer something employees complete once — it's something they return to until it becomes second nature. Alsea closed up to 88% of the competence gap, with employees repeating each module 4.7 times on average.

How Attensi differs from traditional training

How learning happens
With AttensiActive practice - simulate, repeat, improve
Traditional TrainingPassive consumption - watch, listen, complete
What gets measured
With AttensiCapability and behavior change
Traditional TrainingCompletion rates
Where training takes place
With AttensiAny time, any device, in the flow of work
Traditional TrainingScheduled sessions, classrooms, e-learning modules
What happens after training
With AttensiSpaced repetition builds lasting behaviour
Traditional TrainingKnowledge fades, performance gaps re-emerge
How managers know it's working
With AttensiReal-time data on readiness, gaps, and progress
Traditional TrainingCompletion ticked. Questions asked in person

Platform features

The complete franchise training platform

Icon of two people talking with speech bubbles
Practice

Realistic game-based simulations

Realistic scenarios built around your brand standards — so staff practice what they'll actually face on shift, not generic content.

Heart, stars and smiley face line icon
Engage

Gamification drives repetition

Points, leaderboards, and game-based scenarios create intrinsic and extrinsic motivation — keeping frontline teams returning voluntarily.

Cloud with gears and connected nodes line icon
Scale

One platform, all your needs

Deploy consistent training across your entire franchise network — 50+ languages so people learn in their native language.

Icon of stacked bars with an upward arrow and a dollar sign
Measure

Real-time performance data

AI-powered analytics connect competency, performance trends, and completion across every location and role — in real time.

Icon of a smartphone showing a smiling face
Access

Mobile-first delivery

Available on iOS and Android. Frontline staff train on their own devices, between sessions, without tying them to a desktop or classroom.

Icon of a computer monitor with a gear
Integrate

Connects with your existing tech stack

Connects with Workday, Docebo, Cornerstone, and other leading LMS and HRIS platforms via SSO and SCIM.

All your training needs. Covered.

Explore training built for your reality — and designed to drive performance where it matters most.

Customer Success

Your success is our success

Two hands exchanging a card over a counter, with a latte and a croissant on a wooden board alongside

From day one, you have a dedicated Customer Success Manager who works alongside a skilled team — design specialists, training consultants, and experts in behavioral science — all committed to the impact training has on your business.

Frequently asked questions

Common questions about franchise training

Can't find what you're looking for? Talk to our team.

See it in action

Ready to level up your franchise training?