The Science of Training: From Zero to Mastery combines academic research, behavioral science, and data from learning interactions to examine how people build skills, change behavior, and improve performance at work. By turning learning science into practical insights, the series helps L&D leaders better understand what drives results and how to create training that delivers measurable impact.
Commenting on the shortlist, Siobhan Lipnicki, Global Director of Communications and Public Relations at Attensi, said:
“There is indeed much to celebrate as we collectively strive to create quality content that cuts through the noise in the AI era.”
The recognition places Attensi among this year’s standout B2B marketing campaigns and follows evaluation by an exclusively client-side judging panel of more than 100+ senior marketing leaders.
Team Attensi congratulates all finalists across this year’s categories and looks forward to celebrating with industry peers at the awards ceremony in November.