Skip to content
Attensi 3D simulation characters: a site worker, a nurse, a manager and frontline staff

Gamified simulation training

Training simulation software that gets your people job-ready faster

Frontline, sales and service teams rehearse the real job in 3D simulations and AI roleplay, and repeat it until the right call is instinctive.

Proven across industries

Green downward trending arrow icon
70%
lower failure rate in Hiscox's underwriter program
Green upward trending arrow icon
90%
of the competence gap closed at American National
Green upward trending arrow icon
2.5x
the revenue growth in Bohus' most-trained stores
Green lightning bolt icon
200M+
training sessions run on Attensi

Trusted by 200+ global customers

  • Equinor
  • Joe & The Juice
  • American National
  • Coca-Cola Europacific Partners
  • Village Hotel Club
  • Costa Coffee
  • ABB
  • Boehringer Ingelheim
  • Panera Bread
  • Sephora
  • SSP
  • KPMG
  • Hydro
  • Zurich
  • Volvo
  • Circle K
  • Hiscox
  • Anglo American
  • Accenture
  • Mercedes-Benz
  • Jotun
  • NHS

Completion tells you who finished. Simulation training shows who can do the job.

Most corporate training stops at slides, videos and quizzes, then reports who completed it. People pass the module and still freeze in front of a difficult customer, a safety-critical step or a new system.

Simulation training puts them inside those moments first. They make the decision, see the consequence and try again, with no real customer, patient or site at risk. Hiscox replaced 60 hours of classroom underwriter training with three hours of simulation.

How does training simulation software work?

Three steps, from the first playthrough to proof on the KPIs you already track.

  • Attensi 3D simulation for Hiscox underwriters open on a laptop, with a senior underwriter character and dialogue options

    1. Rehearse the job in a 3D simulation

    Lifelike 3D scenes of your shop floor, ward, site or office, built from your own processes. Every choice has a consequence, so judgment improves with each playthrough.

  • AI roleplay sales conversation in a car showroom, with a star score for the learner

    2. Practice the conversation with AI roleplay

    AI characters push back and react to what people actually say - the sales pitch, the complaint, the coaching conversation - and score every attempt with specific feedback.

  • Attensi performance summary screen with star ratings for each skill and feedback on the conversation

    3. Prove it on the KPIs you already track

    Scores and analytics show who is ready by person, team and location, and how practice lines up with sales, errors, incidents and turnover. Measure skills, not completion.

Try a free AI roleplay in three minutes

Calm an unhappy guest or earn an upsell at the checkout, on your phone, with an AI character who reacts to every word. Sales and coaching scenarios run on desktop.

What can you train with simulation training?

  • Customer service team working at desks in an open-plan contact center

    Customer service and contact centers

    New agents handle realistic customer and service desk calls before they take real ones. EQ measured a 3x return on investment from shorter training and lower staff churn.

  • Three Attensi 3D characters in aprons, ready for a shift in a coffee shop

    Onboarding new hires

    New starters rehearse their first shifts before day one. YO! cut first-day training from seven and a half hours to about two and a half.

  • Attensi 3D simulation on a phone: a store employee greets a customer, with dialogue options on screen

    Sales simulation training and product knowledge

    Turn ranges and launches into short, competitive challenges. Boehringer Ingelheim closed 85% of the competence gap in its product and disease training.

  • Attensi Process systems training open on a desktop screen

    Interactive software simulations for systems and processes

    Rehearse a new CRM, clinical or back-office system in a software simulation before go-live. Lillestrøm Municipality trained 5,000 employees on new systems in two months.

  • Game-based safety simulation with hi-vis and lifting tips shown over a factory floor

    Health, safety and compliance

    Practice hazard spotting and safety-critical procedures where mistakes cost nothing. 90% of Equinor's offshore workers said the training improves their safety.

  • AI roleplay coaching conversation between a manager and a team member, with a star score

    Leadership simulations and coaching

    Managers rehearse the soft skills that are hardest to teach - feedback, performance reviews, difficult conversations - with AI characters who respond like real team members.

Retail employee playing a gamified product training module on her phone in store

How does gamification make simulation training stick?

Repetition builds the skill. Scores, levels and leaderboards are the mechanism, not the message: they bring people back to practice until the right response is instinctive. Game-based repetition gets people to competence in their role five times faster.

Competition drives voluntary practice. Circle K engaged 14,000 employees in a 'beat the boss' competition and closed 96% of the knowledge gap. Boehringer Ingelheim's teams repeated their training 40 times on average.

The results show up in the numbers. Bohus certified more than 500 staff in six weeks, over 90% completed every module, and its most-trained stores grew revenue 2.5 times as much as those that trained least.

Simulation training results across industries

From underwriting desks to call centers to retail floors, the results show up in failure rates, competence and revenue.

  • Hiscox employee
    Hiscox

    How Hiscox created the world’s first insurance training simulator for underwriters

    70% reduction in post-program failure rate

    Read their story
  • American National
    American National

    Closing a call center competence gap by over 90%

    90% of competence gaps closed

    Read their story
  • Bohus attensi skills on a mobile phone
    Bohus

    2.5x vs 1x Revenue: Bohus’ gamified training impact

    2x+ increase in units sold by stores who trained most with Attensi Skills

    Read their story
Attensi Creator open on a laptop, showing a training journey being built

How fast can you build and roll out a training simulation?

AI-assisted authoring. Your team builds and updates simulations in Attensi Creator, with AI that speeds up writing and translation and no development skills needed. For flagship programs, Attensi's designers build bespoke 3D simulations with you. SSP cut the time it takes to create a module by 75% with Attensi AI.

Every site, every language. Simulations run on any phone, tablet or desktop in 50+ languages. Circle K had a full solution built, translated into nine languages and launched in four days, and trained 3,000 staff in the first week.

Fits the systems you have. Attensi runs inside your LMS via SCORM, xAPI and LTI and connects through single sign-on (Azure Active Directory, SAML and SCIM), or runs on its own with user management, campaigns and certification built in.

The data behind every simulation

15+ years of evidence about what changes behavior at work.

200M+
training sessions
10B+
datapoints
200+
global customers
97%
customer satisfaction

Awards and recognition

  • RTIH AI in Retail Awards 2026 winner
  • G2 Regional Leader EMEA, Corporate Learning Management Systems, Fall 2026
  • Training Industry Top 20 Company 2026, Experiential Learning Technologies
  • G2 High Performer Enterprise, eLearning Content, Fall 2026
  • Fosway Group 9-Grid for Digital Learning Strategic Challenger 2026
  • G2 Easiest To Do Business With, Corporate Learning Management Systems, Fall 2026
  • Training Industry Top 20 Company 2026, AI Coaching and Learner Support Tools
  • G2 Regional Leader Europe, Corporate Learning Management Systems, Fall 2026
  • G2 Users Love Us milestone badge
  • G2 High Performer, Corporate Learning Management Systems, Fall 2026

Training simulation software FAQs

Can’t find what you’re looking for? Talk to our team.

Stop measuring completion. Start proving performance.

Book a demo to see training simulations built for your industry, your people and the KPIs you already track.