{"id":39216,"date":"2021-10-13T19:25:14","date_gmt":"2021-10-13T17:25:14","guid":{"rendered":"https:\/\/attensi.dev.kodeks.no\/?post_type=success-stories&#038;p=39216"},"modified":"2025-02-04T10:34:17","modified_gmt":"2025-02-04T09:34:17","slug":"erfolg-von-gamified-training-laesst-die-blase-des-online-vorteils-platzen-und-veranlasst-die-bsh-home-appliances-zu-einer-weltweiten-ausweitung-ihrer-strategie","status":"publish","type":"success-stories","link":"https:\/\/attensi.com\/de\/erfolgsgeschichten\/einzelhandel-service\/erfolg-von-gamified-training-laesst-die-blase-des-online-vorteils-platzen-und-veranlasst-die-bsh-home-appliances-zu-einer-weltweiten-ausweitung-ihrer-strategie\/","title":{"rendered":"Erfolg von Gamified Training l\u00e4sst die Blase des Online-Vorteils platzen, l\u00f6st eine Wiederholungsstrategie aus"},"content":{"rendered":"\n\n<section class=\"pb-hero  left-right bg-stormlight \" >\n\n  \n    <div class=\"block-inner\">\n      <div class=\"bg-grid grid cg-0 rg-0 full\">\n\n        \n        <div class=\"content-col\">\n          <div class=\"padding-el grid rg-50 rg-m-40 rg-s-30\">\n\n                          <div class=\"breadcrumbs\">\n                <div class=\"grid side-padding\">\n                  <div>\n                    <span property=\"itemListElement\" typeof=\"ListItem\"><a property=\"item\" typeof=\"WebPage\" title=\"Gehe zu Attensi.\" href=\"https:\/\/attensi.com\/de\/\" class=\"home\" aria-current=\"page\"><span property=\"name\">Attensi<\/span><\/a><meta property=\"position\" content=\"1\"><\/span>                  <\/div>\n                <\/div>\n              <\/div>\n            \n            <div class=\"main-grid side-padding grid-12 ac standard\">\n              <div class=\"text-col grid-12 grid-m-8 grid-s-4 rg-75 rg-m-0 rg-s-25\">\n                <div class=\"inner-text-col\">\n\n                                      <h1>\n                                                                    <span>BSH Home Appliances: <\/span>Erfolg des gamifizierten Trainings l\u00e4sst die Blase des Online-Vorteils platzen, l\u00f6st eine Wiederholungsstrategie f\u00fcr die Initiative zur globalen Skalierung aus                                          <\/h1>\n                  \n                  \n                    \n                  \n                <\/div>\n\n\n                                  <div class=\"inner-buttons-col\">\n                    <ul class=\"buttons\">\n                      \n                                                  <li><a class=\"btn arr\" href=\"https:\/\/attensi.com\/de\/demo-buchen\/\" target=\"_self\">Termin buchen<\/a> <\/li>\n                        \n                                          <\/ul>\n                  <\/div>\n                \n              <\/div>\n\n              <div class=\"img-col mt-embed\">\n\n                \n                                      <div class=\"outer-embed-container\">\n                      <div class=\"embed-container\">\n                        <iframe title=\"BSH uses Attensi Gamified Training\" src=\"https:\/\/player.vimeo.com\/video\/613595485?h=776d856181&amp;dnt=1&amp;app_id=122963&#038;dnt=1\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" id=\"embedded-video-gEzd29jg\" loading=\"lazy\"><\/iframe>\n                                                  <!-- <img loading=\"lazy\" decoding=\"async\" width=\"2864\" height=\"1520\" src=\"https:\/\/attensi.com\/wp-content\/uploads\/skills-bsh.png\" class=\"embed-poster\" alt=\"mobile phone with attensi skills bsh\" srcset=\"https:\/\/attensi.com\/wp-content\/uploads\/skills-bsh.png 2864w, https:\/\/attensi.com\/wp-content\/uploads\/skills-bsh-2048x1087.png 2048w\" sizes=\"auto, (max-width: 2864px) 100vw, 2864px\" \/>\n                                                    <button 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.main-grid.standard .text-col{-ms-grid-row:1;grid-row:1;z-index:1}@media screen and (max-width:62em){section.pb-hero.transparent-video .img-col{grid-column:1\/-1!important;-ms-grid-row:2!important;grid-row:2!important}}body:not(.wp-admin).headerstyle-dark section.pb-hero:first-child,body:not(.wp-admin).headerstyle-default section.pb-hero:first-child{padding-top:var(--header-height)}body:not(.wp-admin).headerstyle-dark-transparent section.pb-hero:first-child .content-col{padding-top:var(--header-height)}<\/style>\n<\/section>\n\n\n<section class=\"pb-testimonials bg-storm layout-1col-left-aligned  \" >\n    <div class=\"block-inner\">\n        <div class=\"structure-grid grid-12 grid-m-8 grid-s-4 side-padding rg-xxl-75 rg-xl-70 rg-55 rg-m-60 rg-s-40\">\n\n            \n                            <div class=\"testimonials-slider-wrapper fade-me slidecount-1\" data-slidecount=\"1\" data-layout=\"1col-left-aligned\" data-autoplay=\"false\" >\n                    <div class=\"nav-wrapper\">\n                        <div class=\"neg-wrapper\">\n                            <div class=\"swiper\">\n                                <div class=\"swiper-wrapper\">\n                                    \n                                        <div class=\"swiper-slide\">\n                                            <div class=\"item\">\n                                                <div class=\"slide-grid grid no-img\">\n\n                                                    \n                                                    <div class=\"text-col\">\n                                                        <blockquote class=\"grid\">\n\n                                                            <span class=\"quote-text ass\">&#8222;Die Daten zeigen, dass die Leute das Training nicht nur zwei oder drei Mal abschlie\u00dfen; sie kommen immer wieder zur\u00fcck, in einigen F\u00e4llen spielen sie es bis zu zehn Mal.&#8220;<\/span>\n                                                                                                                            <cite class=\"ase\">\n\n                                                                    <span class=\"name\">Ellen Vr\u00e5lstad<\/span>                                                                    <span class=\"position\">Business Development Director | Attensi<\/span>\n                                                                <\/cite>\n                                                            \n                                                        <\/blockquote>\n                                                    <\/div>\n\n                                                <\/div>\n                                            <\/div>\n                                        <\/div>\n\n                                                                    <\/div>\n\n                            <\/div>\n                        <\/div>\n                        <div class=\"swiper-button-prev\"><\/div>\n                        <div class=\"swiper-button-next\"><\/div>\n                    <\/div>\n                    <div class=\"swiper-pagination\"><\/div>\n                <\/div>\n            \n                            <div class=\"global-buttons-wrapper fade-me\">\n                    <ul>\n                        \n                                                            <li>\n                                    <a class=\"btn accent\" href=\"https:\/\/attensi.com\/de\/demo-buchen\/\" target=\"_self\">Termin buchen<\/a>\n                                <\/li>\n                                                                        <\/ul>\n                <\/div>\n            \n        <\/div>\n    <\/div>\n\n    <style>@media screen and (min-width:90em){section.pb-testimonials{padding:6rem 0}}@media screen and (min-width:62.0625em) and (max-width:89.9375em){section.pb-testimonials{padding:4.5rem 0}}@media screen and (min-width:48em) and (max-width:62em){section.pb-testimonials{padding:4rem 0}}@media screen and (max-width:47.9375em){section.pb-testimonials{padding:2.5rem 0}}section.pb-testimonials.no-top-padding{padding-top:0!important}section.pb-testimonials.no-bottom-padding{padding-bottom:0!important}section.pb-testimonials.bg-storm .block-heading,section.pb-testimonials.bg-storm .intro-text *,section.pb-testimonials.bg-storm .preheading,section.pb-testimonials.bg-storm .swiper-slide .item *,section.pb-testimonials.bg-stormlight .block-heading,section.pb-testimonials.bg-stormlight .intro-text *,section.pb-testimonials.bg-stormlight .preheading,section.pb-testimonials.bg-stormlight .swiper-slide .item *{color:#FFFFFF}section.pb-testimonials.bg-storm .btn.arr,section.pb-testimonials.bg-storm .btn.default,section.pb-testimonials.bg-stormlight .btn.arr,section.pb-testimonials.bg-stormlight .btn.default{color:#FFFFFF;border-color:#FFFFFF}section.pb-testimonials.bg-storm .btn.arr:after,section.pb-testimonials.bg-storm .btn.default:after,section.pb-testimonials.bg-stormlight .btn.arr:after,section.pb-testimonials.bg-stormlight .btn.default:after{background-color:#56BCCF}section.pb-testimonials.bg-storm .btn.arr:hover,section.pb-testimonials.bg-storm .btn.default:hover,section.pb-testimonials.bg-stormlight .btn.arr:hover,section.pb-testimonials.bg-stormlight .btn.default:hover{background:rgba(86,188,207,0.2)}section.pb-testimonials.bg-storm .btn.accent,section.pb-testimonials.bg-storm .btn.accent-arr,section.pb-testimonials.bg-stormlight .btn.accent,section.pb-testimonials.bg-stormlight .btn.accent-arr{border-color:#56BCCF;color:#56BCCF}section.pb-testimonials.bg-storm .btn.accent-arr:after,section.pb-testimonials.bg-storm .btn.accent:after,section.pb-testimonials.bg-stormlight .btn.accent-arr:after,section.pb-testimonials.bg-stormlight .btn.accent:after{background-color:#FFFFFF}section.pb-testimonials.bg-storm .btn.accent-arr:hover,section.pb-testimonials.bg-storm .btn.accent:hover,section.pb-testimonials.bg-stormlight .btn.accent-arr:hover,section.pb-testimonials.bg-stormlight .btn.accent:hover{background:rgba(86,188,207,0.2)}section.pb-testimonials.bg-storm .testimonials-slider-wrapper .swiper-pagination-bullet,section.pb-testimonials.bg-stormlight .testimonials-slider-wrapper .swiper-pagination-bullet{background:#FFFFFF}section.pb-testimonials.bg-storm{background:#1B2231}section.pb-testimonials.bg-stormlight{background:#20293C}section.pb-testimonials.bg-white{background:#FFFFFF}section.pb-testimonials.bg-white .testimonials-slider-wrapper .swiper-pagination-bullet{background:#000000}section.pb-testimonials.bg-white .testimonials-slider-wrapper .swiper-button-next,section.pb-testimonials.bg-white .testimonials-slider-wrapper .swiper-button-prev{color:#000000}section.pb-testimonials .swiper-slide .item{height:100%}section.pb-testimonials .swiper-slide .item .slide-grid{height:100%}@media screen and (max-width:89.9375em){section.pb-testimonials .swiper-slide .item .slide-grid{-ms-grid-rows:auto 1fr;grid-template-rows:auto 1fr}}section.pb-testimonials .swiper-slide .item .slide-grid .text-col{height:100%}section.pb-testimonials .swiper-slide .item .slide-grid .text-col blockquote{padding:0;margin:0;height:100%}section.pb-testimonials .swiper-slide .item .slide-grid .text-col blockquote .quote-text{display:block;font-weight:350;line-height:140%}@media screen and (min-width:106.25em){section.pb-testimonials .swiper-slide .item .slide-grid .text-col blockquote .quote-text{font-size:1.25rem}}@media screen and (min-width:90em) and (max-width:106.1875em){section.pb-testimonials .swiper-slide .item .slide-grid .text-col blockquote .quote-text{font-size:1.125rem}}@media screen and (min-width:62.0625em) and (max-width:89.9375em){section.pb-testimonials .swiper-slide .item .slide-grid .text-col blockquote .quote-text{font-size:1.125rem}}@media screen and (min-width:48em) and (max-width:62em){section.pb-testimonials .swiper-slide .item 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.testimonials-slider-wrapper .swiper-rtl .swiper-button-next{left:-2.8125rem}}@media screen and (min-width:48em) and (max-width:62em){section.pb-testimonials .testimonials-slider-wrapper .swiper-button-next,section.pb-testimonials .testimonials-slider-wrapper .swiper-rtl .swiper-button-prev{right:-1.125rem}section.pb-testimonials .testimonials-slider-wrapper .swiper-button-prev,section.pb-testimonials .testimonials-slider-wrapper .swiper-rtl .swiper-button-next{left:-1.125rem}}@media screen and (max-width:47.9375em){section.pb-testimonials .testimonials-slider-wrapper .swiper-button-next,section.pb-testimonials .testimonials-slider-wrapper .swiper-rtl .swiper-button-prev{right:-0.625rem}section.pb-testimonials .testimonials-slider-wrapper .swiper-button-prev,section.pb-testimonials .testimonials-slider-wrapper .swiper-rtl .swiper-button-next{left:-0.625rem}}<\/style>\n<\/section>\n\n\n<section class=\"pb-texteditor bg-white no-bottom-padding width-broader\" >\n    <div class=\"main-grid side-padding grid-12 grid-m-8 grid-s-4 rg-xxl-75 rg-xl-70 rg-55 rg-m-60 rg-s-40 \">\n\n        \n        <div class=\"text-section fade-me\">\n\n                            <div class=\"the-content\">\n                    <h2 class=\"larger-h2\">Erfolg des gamifizierten Trainings veranlasst eine Wiederholungsstrategie f\u00fcr BSH Home Appliances<\/h2>\n<p>Warenhersteller stehen in einem immer st\u00e4rkeren Wettbewerb mit neuen und aufstrebenden Marken, w\u00e4hrend der station\u00e4re Einzelhandel gegen die Bequemlichkeit des Online-Shoppings ank\u00e4mpfen muss. Aus diesem Grund muss das Einkaufserlebnis am Point of Sale genauso reibungslos und weitaus informativer sein als online, um die Kunden zu \u00fcberzeugen, im Gesch\u00e4ft einzukaufen.<\/p>\n<p>Der global agierende Haushaltsger\u00e4tehersteller\u00a0<a href=\"https:\/\/www.bsh-group.com\/us\/\">BSH Home Appliances<\/a>\u00a0Northern Europe hat die zentrale Rolle von Training bei diesen Bem\u00fchungen erkannt und wandte sich an\u00a0<a href=\"https:\/\/attensi.com\/de\/\">Attensi<\/a>\u00a0um eine Trainingsl\u00f6sung der n\u00e4chsten Generation zu entwickeln, die den Mitarbeitenden in den Filialen, die Bosch- und Siemens-Produkte verkaufen, besseres Produktwissen vermittelt, mit dem Ziel, den Verkauf in den Gesch\u00e4ften zu verbessern. Produktwissen ist vor allem bei hochwertigen Produkten wie Haushaltsger\u00e4ten von entscheidender Bedeutung, bei denen Hersteller und H\u00e4ndler zusammenarbeiten m\u00fcssen, um die Verkaufsteams mit umfangreichem Fachwissen auszustatten.<\/p>\n<p>Mit einer Kombination aus Gaming, Coding und verhaltenspsychologischem Fachwissen hat das Attensi-Team ein Training entwickelt, das auf\u00a0<a href=\"https:\/\/attensi.com\/de\/loesungen\/warum-gamifiziertes-training\/\">spielerischen, simulationsbasierten Apps<\/a>\u00a0basiert, die \u00fcber Mobiltelefone abgerufen werden k\u00f6nnen. Die L\u00f6sung wurde im Rahmen eines Pilotprogramms in 20 Gesch\u00e4ften eingesetzt, wobei der Schwerpunkt zun\u00e4chst auf dem Training einer ganz bestimmten Produktfunktion lag: einer automatischen Dosierfunktion in Premium-Waschmaschinen von Bosch und Siemens. Die automatische Dosierfunktion misst und dosiert Waschmittel automatisch f\u00fcr jede W\u00e4scheladung.<\/p>\n<blockquote><p>&#8222;Die automatische Dosierung ist eine innovative Funktion, an der die Menschen sehr interessiert sind, aber es ist hilfreich, wenn sie die Vorteile im Detail erkl\u00e4rt bekommen,&#8220;<\/p>\n<p><cite>erkl\u00e4rt\u00a0Thomas Antonsen, Leiter Sell-out Management und Training Excellence bei BSH Home Appliances Northern Europe.<\/cite><\/p>\n<p>&#8222;Sachkundige und freundliche Angestellte, die pers\u00f6nlichen Kontakt bieten und schwierige Fragen beantworten k\u00f6nnen, werden nach wie vor gesch\u00e4tzt und erh\u00f6hen die Kaufbereitschaft der Kunden, vor allem, wenn es sich um teure Artikel wie Elektronik und Haushaltsger\u00e4te handelt.&#8220;<\/p><\/blockquote>\n<h2 class=\"larger-h2\">Die Ergebnisse des Pilotprogramms waren beeindruckend:<\/h2>\n<ul>\n<li>In den Gesch\u00e4ften, in denen die Mitarbeitenden trainiert wurden, stieg der Umsatz mit diesen Ger\u00e4ten um 26,2%, w\u00e4hrend er in den Gesch\u00e4ften, die nicht an dem Training teilnahmen, um 13% zur\u00fcckging.<\/li>\n<li>Auch die R\u00fcckmeldungen der Besch\u00e4ftigten waren positiv: 100% der Teilnehmenden waren der Meinung, dass das Training ihre F\u00e4higkeit, Kunden Produkte zu empfehlen, verbessert hat.<\/li>\n<li>Die\u00a0Mitarbeitenden verbrachten bereitwillig 90 Minuten oder mehr mit dem \u201eSpielen\u201c von Training-Apps, was zu einer Verbesserung der Produktkenntnisse um 93% f\u00fchrte.<\/li>\n<\/ul>\n<blockquote><p>&#8222;Wir arbeiten seit 2018 mit BSH Home Appliances Northern Europe zusammen und haben einen Trainingsansatz entwickelt, bei dem simulationsbasierte Apps eingesetzt werden, die \u00fcber Mobilger\u00e4te bereitgestellt werden und Mitarbeitenden helfen, mehr Ger\u00e4te zu verkaufen, indem sie Wissensl\u00fccken schlie\u00dfen\u201c,<\/p>\n<p><cite>f\u00fcgt\u00a0Ellen Vr\u00e5lstad, Customer Success Manager bei Attensi, hinzu.<\/cite><\/p>\n<p>\u201eDie Daten zeigen, dass die Teilnehmenden das Training nicht nur zwei- oder dreimal absolvieren, sondern immer wieder zur\u00fcckkommen und es in manchen F\u00e4llen bis zu zehnmal spielen.&#8220;<\/p><\/blockquote>\n<p>Der Erfolg des Pilotprogramms hat einen erheblichen Wettbewerbsvorteil f\u00fcr BSH Home Appliances gezeigt, um ihre Produkte auf dem Ausstellungsraumboden hervorzuheben. Dies hat zu einer weltweiten Einf\u00fchrung des Programms bis 2022 gef\u00fchrt &#8211; mit Trainingseinheiten, die auf eine breitere Palette von Bosch- und Siemens-Produkten und -Funktionen ausgeweitet wurden, sowie neuen Wettbewerbselementen und anderen Upgrades des gamifizierten Lehrplans. Diese Zusammenarbeit zwischen Attensi und BSH Home Appliances hat sich bereits von den urspr\u00fcnglichen nordischen M\u00e4rkten auf die Vereinigten Staaten und die Baltischen Staaten ausgeweitet, mit Pl\u00e4nen f\u00fcr die Umsetzung auch im Vereinigten K\u00f6nigreich.<\/p>\n<h3 class=\"larger-h3\">\u00dcber BSH Home Appliances<\/h3>\n<p>BSH Home Appliances, mit einem Gesamtumsatz von rund 3,9 Milliarden Euro und 60.000 Mitarbeitern im Jahr 2020, ist ein weltweit f\u00fchrender Anbieter in der Haushaltsger\u00e4teindustrie. Das Markenportfolio des Unternehmens umfasst elf bekannte Ger\u00e4temarken wie Bosch, Siemens, Gaggenau und Neff, sowie die \u00d6kosystem-Marke Home Connect und Service-Marken wie Kitchen Stories. BSH produziert an 39 Fabrikstandorten und ist in etwa 50 L\u00e4ndern vertreten. BSH ist ein Unternehmen der Bosch-Gruppe.<\/p>\n                <\/div>\n            \n        <\/div>\n\n        \n    <\/div>\n\n    <style>@media screen and (min-width:90em){section.pb-texteditor{padding:6rem 0}}@media screen and (min-width:62.0625em) and (max-width:89.9375em){section.pb-texteditor{padding:4.5rem 0}}@media screen and (min-width:48em) and (max-width:62em){section.pb-texteditor{padding:4rem 0}}@media screen and (max-width:47.9375em){section.pb-texteditor{padding:2.5rem 0}}section.pb-texteditor.no-top-padding{padding-top:0!important}section.pb-texteditor.no-bottom-padding{padding-bottom:0!important}section.pb-texteditor.bg-storm{background:#1B2231}section.pb-texteditor.bg-stormlight{background:#20293C}section.pb-texteditor.bg-storm :not(.btn),section.pb-texteditor.bg-storm ul li::marker,section.pb-texteditor.bg-stormlight :not(.btn),section.pb-texteditor.bg-stormlight ul li::marker{color:#FFFFFF}section.pb-texteditor.bg-storm .the-content 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.main-grid>div{grid-column:1\/-1}}@media screen and (max-width:47.9375em){section.pb-texteditor.width-full .main-grid>div{grid-column:1\/-1}}@media screen and (min-width:90em){section.pb-texteditor.width-broader blockquote{margin-left:10%;margin-right:10%}}@media screen and (min-width:62.0625em) and (max-width:89.9375em){section.pb-texteditor.width-broader blockquote{margin-left:8%;margin-right:8%}}@media screen and (min-width:48em) and (max-width:62em){section.pb-texteditor.width-broader blockquote{margin-left:9%;margin-right:9%}}@media screen and (min-width:90em){section.pb-texteditor.width-full blockquote{margin-left:10%;margin-right:10%}}@media screen and (min-width:62.0625em) and (max-width:89.9375em){section.pb-texteditor.width-full blockquote{margin-left:8%;margin-right:8%}}@media screen and (min-width:48em) and (max-width:62em){section.pb-texteditor.width-full blockquote{margin-left:9%;margin-right:9%}}<\/style>\n<\/section>\n\n\n<section class=\"pb-share bg-white\">\n    <div class=\"block-inner\">\n        <div class=\"grid side-padding rg-15 align-grid\">\n\n            <h2>Teilen auf:<\/h2>\n            <div>\n                <ul class=\"sharing\">\n                    <li class=\"sharing-link\">\n                        <a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fattensi.com%2Fde%2Ferfolgsgeschichten%2Feinzelhandel-service%2Ferfolg-von-gamified-training-laesst-die-blase-des-online-vorteils-platzen-und-veranlasst-die-bsh-home-appliances-zu-einer-weltweiten-ausweitung-ihrer-strategie%2F\" aria-label=\"Facebook\">\n                            Facebook\n                        <\/a>\n                    <\/li>\n                    <li class=\"sharing-link\" aria-label=\"X\/Twitter\">\n                        <a href=\"http:\/\/twitter.com\/share?text=Erfolg von Gamified Training l\u00e4sst die Blase des Online-Vorteils platzen, l\u00f6st eine Wiederholungsstrategie 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grid-12 grid-m-8 grid-s-4 rg-xxl-75 rg-xl-70 rg-55 rg-m-60 rg-s-40\">\n\n                                    <div class=\"intro-section fade-me\">\n\n                        \n                                                                                    <h2 class=\"block-heading\">Sind Sie bereit, <span>Ihr Training auf das n\u00e4chste Level zu bringen?<\/span><\/h2>\n                                                    \n                        \n                    <\/div>\n                \n                \n                <div class=\"form-col\">\n\n                                            \n                            \n                        \n                            \n                        \n                                                            <div class=\"form-wrapper fade-me\">\n\n                                    \n                                                                            \n\t\t\t\t\t\t<script>\n\t\t\t\t\t\t\twindow.hsFormsOnReady = 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.form-col,section.pb-contact.layout-flipped .structure-grid .intro-section,section.pb-contact.layout-flipped .structure-grid .text-col{grid-column:1\/-1}}@media screen and (min-width:90em){section.pb-contact.layout-stacked .structure-grid .intro-section{grid-column:4\/-4}section.pb-contact.layout-stacked .structure-grid .form-col,section.pb-contact.layout-stacked .structure-grid .text-col{grid-column:5\/-5}}@media screen and (min-width:62.0625em) and (max-width:89.9375em){section.pb-contact.layout-stacked .structure-grid .intro-section{grid-column:3\/-3}section.pb-contact.layout-stacked .structure-grid .form-col,section.pb-contact.layout-stacked .structure-grid .text-col{grid-column:4\/-4}}@media screen and (min-width:48em) and (max-width:62em){section.pb-contact.layout-stacked .structure-grid .form-col,section.pb-contact.layout-stacked .structure-grid .intro-section,section.pb-contact.layout-stacked .structure-grid .text-col{grid-column:2\/-2}}@media screen and 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class=\"img-wrapper\">\n              <img decoding=\"async\" src=\"https:\/\/attensi.com\/wp-content\/uploads\/Circle-K-Jens-Rye-scaled1-1280x720.jpg\" alt=\"Circle K Sales und Service Exzellenz f\u00fcr 14.000+ Mitarbeitende\" loading=\"lazy\" \/>            <\/div>\n          <\/a>\n        <\/div>\n          \n    <div class=\"bottom grid rg-20 rg-m-20 rg-s-15\">\n\n              <h3>Circle K Sales und Service Exzellenz f\u00fcr 14.000+ Mitarbeitende<\/h3>\n      \n      \n\n      <div class=\"read-more-wrapper\">\n        <a href=\"https:\/\/attensi.com\/de\/erfolgsgeschichten\/einzelhandel-service\/circle-k-sales-und-service-exzellenz-fuer-14-000-mitarbeitende\/\"><span>Mehr lesen<\/span><\/a>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n<\/article>                        \n                \n<article class=\"post-types-card standard-title\">\n  <div class=\"wrapper grid acs rg-20 rg-m-20 rg-s-15\">\n\n    \n              <div class=\"top always-show\">\n          <a class=\"wrapper-link\" href=\"https:\/\/attensi.com\/de\/erfolgsgeschichten\/einzelhandel-service\/best4tires-mit-gamified-training-zu-optimiertem-kundenservice\/\">\n            <div class=\"img-wrapper\">\n              <img decoding=\"async\" src=\"https:\/\/attensi.com\/wp-content\/uploads\/Best4tires-laptopb-1280x844.jpg\" alt=\"Best4Tires: Mit Gamified Training zu optimiertem Kundenservice\u00a0\" loading=\"lazy\" \/>            <\/div>\n          <\/a>\n        <\/div>\n          \n    <div class=\"bottom grid rg-20 rg-m-20 rg-s-15\">\n\n              <h3>Best4Tires: Mit Gamified Training zu optimiertem Kundenservice\u00a0<\/h3>\n      \n      \n\n      <div class=\"read-more-wrapper\">\n        <a href=\"https:\/\/attensi.com\/de\/erfolgsgeschichten\/einzelhandel-service\/best4tires-mit-gamified-training-zu-optimiertem-kundenservice\/\"><span>Mehr lesen<\/span><\/a>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n<\/article>                        \n                \n<article class=\"post-types-card standard-title\">\n  <div class=\"wrapper grid acs rg-20 rg-m-20 rg-s-15\">\n\n    \n              <div class=\"top always-show\">\n          <a class=\"wrapper-link\" href=\"https:\/\/attensi.com\/de\/erfolgsgeschichten\/einzelhandel-service\/three-uk-mitarbeitende-mit-ihrer-schulung-verbinden\/\">\n            <div class=\"img-wrapper\">\n              <img decoding=\"async\" src=\"https:\/\/attensi.com\/wp-content\/uploads\/Screenshot-2023-09-20-123742-1280x718.jpg\" alt=\"Three UK &#8211; Mitarbeitende mit ihrem Training verbinden\" loading=\"lazy\" \/>            <\/div>\n          <\/a>\n        <\/div>\n          \n    <div class=\"bottom grid rg-20 rg-m-20 rg-s-15\">\n\n              <h3>Three UK &#8211; Mitarbeitende mit ihrem Training verbinden<\/h3>\n      \n      \n\n      <div class=\"read-more-wrapper\">\n        <a href=\"https:\/\/attensi.com\/de\/erfolgsgeschichten\/einzelhandel-service\/three-uk-mitarbeitende-mit-ihrer-schulung-verbinden\/\"><span>Mehr lesen<\/span><\/a>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n<\/article>                        \n                \n<article class=\"post-types-card standard-title\">\n  <div class=\"wrapper grid acs rg-20 rg-m-20 rg-s-15\">\n\n    \n              <div class=\"top always-show\">\n          <a class=\"wrapper-link\" href=\"https:\/\/attensi.com\/de\/erfolgsgeschichten\/einzelhandel-service\/wie-sportscheck-den-einzelhandel-in-der-sport-fitness-branche-veraendert\/\">\n            <div class=\"img-wrapper\">\n              <img decoding=\"async\" src=\"https:\/\/attensi.com\/wp-content\/uploads\/Sportscheck-store-front-1280x722.jpg\" alt=\"Wie SportScheck den Einzelhandel in der Sport- &amp; Fitness-Branche ver\u00e4ndert\" loading=\"lazy\" \/>            <\/div>\n          <\/a>\n        <\/div>\n          \n    <div class=\"bottom grid rg-20 rg-m-20 rg-s-15\">\n\n              <h3>Wie SportScheck den Einzelhandel in der Sport- &amp; Fitness-Branche ver\u00e4ndert<\/h3>\n      \n      \n\n      <div class=\"read-more-wrapper\">\n        <a href=\"https:\/\/attensi.com\/de\/erfolgsgeschichten\/einzelhandel-service\/wie-sportscheck-den-einzelhandel-in-der-sport-fitness-branche-veraendert\/\"><span>Mehr lesen<\/span><\/a>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n<\/article>                          <\/div>\n          \n        \n        \n      \n\n    <\/div>\n  <\/div>\n\n  <style>@media screen and (min-width:90em){section.pb-post-type{padding:6rem 0}}@media screen and (min-width:62.0625em) and (max-width:89.9375em){section.pb-post-type{padding:4.5rem 0}}@media screen and (min-width:48em) and (max-width:62em){section.pb-post-type{padding:4rem 0}}@media screen and (max-width:47.9375em){section.pb-post-type{padding:2.5rem 0}}section.pb-post-type.no-top-padding{padding-top:0!important}section.pb-post-type.no-bottom-padding{padding-bottom:0!important}section.pb-post-type.bg-storm .block-heading,section.pb-post-type.bg-storm .intro-text,section.pb-post-type.bg-storm .pagination-wrap .page-numbers,section.pb-post-type.bg-stormlight .block-heading,section.pb-post-type.bg-stormlight .intro-text,section.pb-post-type.bg-stormlight .pagination-wrap .page-numbers{color:#FFFFFF}section.pb-post-type.bg-storm .btn,section.pb-post-type.bg-stormlight .btn{color:#FFFFFF;border-color:#FFFFFF}section.pb-post-type.bg-storm .btn:after,section.pb-post-type.bg-stormlight .btn:after{background-color:#56BCCF}section.pb-post-type.bg-storm .btn:hover,section.pb-post-type.bg-stormlight .btn:hover{background:rgba(86,188,207,0.2)}section.pb-post-type.bg-storm .pagination-wrap .page-numbers.current,section.pb-post-type.bg-stormlight .pagination-wrap 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