{"id":103652,"date":"2024-04-23T11:43:38","date_gmt":"2024-04-23T09:43:38","guid":{"rendered":"https:\/\/attensi.com\/?post_type=learn&#038;p=103652"},"modified":"2024-04-23T11:43:42","modified_gmt":"2024-04-23T09:43:42","slug":"babyboomer-gehen-in-rente-wie-unternehmen-jetzt-ihr-wertvolles-know-how-bewahren","status":"publish","type":"learn","link":"https:\/\/attensi.com\/de\/ressourcen\/insights\/babyboomer-gehen-in-rente-wie-unternehmen-jetzt-ihr-wertvolles-know-how-bewahren\/","title":{"rendered":"Babyboomer gehen in Rente: Wie Unternehmen jetzt ihr wertvolles Know-how bewahren"},"content":{"rendered":"\n\n<section class=\"pb-hero  left-right bg-storm \" >\n\n  \n    <div class=\"block-inner\">\n      <div class=\"bg-grid grid cg-0 rg-0 full\">\n\n        \n        <div class=\"content-col\">\n          <div class=\"padding-el grid rg-50 rg-m-40 rg-s-30\">\n\n                          <div class=\"breadcrumbs\">\n                <div class=\"grid side-padding\">\n                  <div>\n                    <span property=\"itemListElement\" typeof=\"ListItem\"><a property=\"item\" typeof=\"WebPage\" title=\"Gehe zu Attensi.\" href=\"https:\/\/attensi.com\/de\/\" class=\"home\" aria-current=\"page\"><span property=\"name\">Attensi<\/span><\/a><meta property=\"position\" content=\"1\"><\/span>                  <\/div>\n                <\/div>\n              <\/div>\n            \n            <div class=\"main-grid side-padding grid-12 ac standard\">\n              <div class=\"text-col grid-12 grid-m-8 grid-s-4 rg-75 rg-m-0 rg-s-25\">\n                <div class=\"inner-text-col\">\n\n                                      <h1>\n                                                                    <span style=\"font-size: 24px\">INSIGHTS<\/span><br> Babyboomer gehen in Rente: Wie Unternehmen jetzt ihr wertvolles Know-how bewahren                                          <\/h1>\n                  \n                  \n                                          <p class=\"lead\">Mit dem nahenden Austritt \u00e4lterer Mitarbeitender aus dem Arbeitsmarkt stehen Unternehmen vor der Herausforderung, ihr wertvolles Fachwissen zu bewahren und ihre Wettbewerbsf\u00e4higkeit langfristig zu sichern. Doch wie gelingt das am besten?<\/p>\n                    \n                  \n                <\/div>\n\n\n                \n              <\/div>\n\n              <div class=\"img-col mt-featured\">\n\n                \n                                      <div class=\"img-wrapper\">\n                      <img loading=\"lazy\" decoding=\"async\" width=\"2548\" height=\"1699\" src=\"https:\/\/attensi.com\/wp-content\/uploads\/Old_young_employees-scaled.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Old employee teaching and mentoring a younger one\" srcset=\"https:\/\/attensi.com\/wp-content\/uploads\/Old_young_employees-scaled.jpg 2548w, https:\/\/attensi.com\/wp-content\/uploads\/Old_young_employees-1280x853.jpg 1280w, https:\/\/attensi.com\/wp-content\/uploads\/Old_young_employees-1536x1024.jpg 1536w, https:\/\/attensi.com\/wp-content\/uploads\/Old_young_employees-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 2548px) 100vw, 2548px\" \/>       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section.pb-hero:first-child{padding-top:var(--header-height)}body:not(.wp-admin).headerstyle-dark-transparent section.pb-hero:first-child .content-col{padding-top:var(--header-height)}<\/style>\n<\/section>\n\n\n<section class=\"pb-texteditor bg-white  width-broader\" >\n    <div class=\"main-grid side-padding grid-12 grid-m-8 grid-s-4 rg-xxl-75 rg-xl-70 rg-55 rg-m-60 rg-s-40 \">\n\n        \n        <div class=\"text-section fade-me\">\n\n                            <div class=\"the-content\">\n                    <h2>Die Herausforderung des Wissensverlusts<\/h2>\n<h3>Generationenwechsel als Gefahr f\u00fcr Unternehmenswissen<\/h3>\n<p>Die bevorstehende Pensionierung der Babyboomer-Generation stellt Unternehmen weltweit vor eine zunehmende Herausforderung: den Wissensverlust und den Fachkr\u00e4ftemangel. Laut Prognosen des Instituts f\u00fcr Arbeitsmarkt- und Berufsforschung (IAB) werden im deutschsprachigen Raum bis zum Jahr 2035 rund 16 Millionen sogenannte Babyboomer aus dem Erwerbsleben ausscheiden. Damit sind in der Regel Personen gemeint, die zwischen 1946 und 1964 geboren wurden. Vor allem im DACH-Raum betrifft das einen ungew\u00f6hnlich gro\u00dfen Anteil der Arbeitnehmenden, da diese Jahrg\u00e4nge besonders geburtenstark waren. Diese demografische Entwicklung, in der mehr Menschen als gew\u00f6hnlich in Rente gehen, hat weitreichende Auswirkungen auf die Unternehmenslandschaft, da mit dem Wegfallen erfahrener Mitarbeitender ein wertvolles Reservoir an Wissen und Erfahrung verloren geht.<\/p>\n<h3>Wissen sichern und weitergeben<\/h3>\n<p>Um dieser Herausforderung zu begegnen, m\u00fcssen Unternehmen proaktiv Strategien entwickeln, um den Kompetenztransfer zu gew\u00e4hrleisten und das erworbene Know-how zu bewahren. Dieses Know-how umfasst nicht nur individuelles Fachwissen, sondern auch Branchenkenntnisse, Wissen \u00fcber interne Prozesse und Erfahrungen im Umgang mit Kundinnen und Kunden. Heute mehr denn je stehen Unternehmen vor der bedeutenden Aufgabe, dieses Wissen zu dokumentieren, zu strukturieren und an die n\u00e4chste Generation von Mitarbeitenden weiterzugeben.<\/p>\n<h3>Wettbewerbsf\u00e4hig bleiben<\/h3>\n<p>Wenn \u00e4ltere Mitarbeitende in den Ruhestand gehen, ist das nicht nur ein demografisches Ph\u00e4nomen, sondern es hat auch direkte Auswirkungen auf die Wettbewerbsf\u00e4higkeit und Innovationskraft von Unternehmen. Solche, die es schaffen, den Wissensverlust zu minimieren und den Kompetenztransfer erfolgreich zu gestalten, werden langfristig besser positioniert sein, um die Herausforderungen des sich wandelnden Arbeitsmarktes zu meistern und zuk\u00fcnftigen Erfolg zu sichern.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-103661\" src=\"https:\/\/attensi.com\/wp-content\/uploads\/AdobeStock_517916402-2-scaled.jpeg\" alt=\"\" width=\"2548\" height=\"1699\" srcset=\"https:\/\/attensi.com\/wp-content\/uploads\/AdobeStock_517916402-2-scaled.jpeg 2548w, https:\/\/attensi.com\/wp-content\/uploads\/AdobeStock_517916402-2-1280x853.jpeg 1280w, https:\/\/attensi.com\/wp-content\/uploads\/AdobeStock_517916402-2-1536x1024.jpeg 1536w, https:\/\/attensi.com\/wp-content\/uploads\/AdobeStock_517916402-2-2048x1365.jpeg 2048w\" sizes=\"auto, (max-width: 2548px) 100vw, 2548px\" \/><\/p>\n<h2><\/h2>\n<h2>Welchen Risiken sind Unternehmen ausgesetzt?<\/h2>\n<p>Neben dem Verlust von individuellem Fachwissen und tiefem Verst\u00e4ndnis f\u00fcr interne Abl\u00e4ufe und bew\u00e4hrte Praktiken k\u00f6nnen au\u00dferdem Kundenbeziehungen und -kenntnisse eingeb\u00fc\u00dft werden, die im Laufe der Jahre aufgebaut wurden. Dar\u00fcber hinaus besteht das Risiko, dass bestimmtes Wissen vollst\u00e4ndig verloren geht und nur mit hohen Kosten wieder aufgebaut werden kann, beispielsweise durch die Anstellung externer Beratungspersonen.<\/p>\n<p>Die Antwort auf diese Herausforderung lautet: Wissenstransfer. Durch strukturierte Transferprogramme und systematischen Austausch k\u00f6nnen Unternehmen sicherstellen, dass Wissen bewahrt und effektiv genutzt wird.<\/p>\n<p>&nbsp;<\/p>\n<h2>Welche Vorteile bietet Wissenstransfer?<\/h2>\n<p>Durch Wissenstransfer wird nicht nur individuelles Fachwissen langfristig gesichert, sondern auch eine Br\u00fccke zwischen den Generationen geschlagen, die die Unternehmenskultur st\u00e4rkt und eine reibungslose Kontinuit\u00e4t von Gesch\u00e4ftsprozessen auch w\u00e4hrend des \u00dcbergangs erm\u00f6glicht.<\/p>\n<p>Ein weiterer wesentlicher Vorteil liegt in der F\u00f6rderung von Nachwuchstalenten \u2013 sowohl in der Heranziehung von Expertinnen und Experten in bestimmten Fachbereichen als auch in der gezielten Vorbereitung auf zuk\u00fcnftige F\u00fchrungsaufgaben. Durch den systematischen Austausch von Wissen k\u00f6nnen junge Mitarbeitende von der Erfahrung und dem Fachwissen \u00e4lterer Kolleginnen und Kollegen profitieren und so ihr eigenes Potenzial entwickeln.<\/p>\n<p>Gleichzeitig werden \u00e4ltere Mitarbeitende dabei unterst\u00fctzt, ihr traditionelles Erfahrungswissen an den digitalen Wandel und die Integration in moderne Technologien anzupassen. Dieser generations\u00fcbergreifende Austausch tr\u00e4gt dazu bei, bew\u00e4hrte Wissenssch\u00e4tze mit neuen Ideen und Technologien zu kombinieren, um innovative L\u00f6sungsans\u00e4tze zu entwickeln und die Wettbewerbsf\u00e4higkeit des Unternehmens zu st\u00e4rken.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-103655\" src=\"https:\/\/attensi.com\/wp-content\/uploads\/AdobeStock_784702028-scaled.jpeg\" alt=\"\" width=\"2548\" height=\"1274\" srcset=\"https:\/\/attensi.com\/wp-content\/uploads\/AdobeStock_784702028-scaled.jpeg 2548w, https:\/\/attensi.com\/wp-content\/uploads\/AdobeStock_784702028-2048x1024.jpeg 2048w\" sizes=\"auto, (max-width: 2548px) 100vw, 2548px\" \/><\/p>\n<h2>Wie gelingt ein effektiver Wissenstransfer?<\/h2>\n<p>Effektiver Wissens- und Kompetenztransfer erfordert strukturierte Programme, die den systematischen Austausch zwischen erfahrenen Mitarbeitenden und neuen Talenten f\u00f6rdern und eine langfristige Lernkultur unterst\u00fctzen. Dazu geh\u00f6ren Ma\u00dfnahmen wie:<\/p>\n<h3>Nutzung von Mentoring-Programmen<\/h3>\n<p>Mentoring-Programme erleichtern nicht nur den Kompetenztransfer, sondern unterst\u00fctzen auch die Entwicklung von Nachwuchstalenten. Sie bieten eine Plattform f\u00fcr den Austausch von Wissen und f\u00f6rdern eine Atmosph\u00e4re des Lernens und der Zusammenarbeit. Gute Mentoring-Programme beinhalten unter anderem: Klare Programmziele, Rahmenbedingungen mit Struktur, eine Kommunikationskampagne, ein Trainingsprogramm f\u00fcr effektives Mentoring (Mentor und Mentee), sowie kontinuierliche Erfolgsmessung basierend auf den Programmzielen.<\/p>\n<h3>Einf\u00fchrung von Wissensmanagement-Systemen<\/h3>\n<p>Wissensmanagement- und Lernmanagementsysteme (LMS) erleichtern das Sammeln, Organisieren und Teilen des breit gef\u00e4cherten Boomer-Wissens. Eine zentrale Wissensdatenbank erm\u00f6glicht es Mitarbeitenden, schnell auf relevante Informationen und Best Practices zuzugreifen. Die besten LMS erm\u00f6glichen individuell auf Nutzende zugeschnittene Lernpfade, z.B. basierend auf ihrer Rolle und Lernzielen.<\/p>\n<h3>Entwicklung von skalierbaren, hocheffektiven Trainings<\/h3>\n<p>Die Integration von kollaborativen Plattformen, virtuellen Trainingsumgebungen mit Elementen wie Gamification und Microlearning sowie Echtzeit-Feedbackmechanismen macht nicht nur den Lernprozess ansprechender und interaktiver, sondern erh\u00f6ht auch die Mitarbeitermotivation sowie die Effektivit\u00e4t von Trainingsma\u00dfnahmen. Au\u00dferdem k\u00f6nnen Unternehmen den Lernerfolg in Echtzeit tracken, gezielt unterst\u00fctzen und individuelle Anpassungen vornehmen, um einen reibungslosen \u00dcbergang und eine effektive Nutzung des vorhandenen Wissens zu gew\u00e4hrleisten.<\/p>\n<p>&nbsp;<\/p>\n<h2>Mit neuen Methoden altes Wissen sch\u00fctzen<\/h2>\n<p>Durch das Wegfallen der Babyboomer-Generationen stehen Unternehmen in den meisten Branchen vor der Herausforderung des Wissensverlusts und des Fachkr\u00e4ftemangels. Doch durch strukturierte Wissenstransferprogramme und eine f\u00f6rderliche Lernkultur k\u00f6nnen kontinuierlicher Austausch vorangetrieben und Wettbewerbsf\u00e4higkeit langfristig gesichert werden.<\/p>\n<p>Ein herausragendes Beispiel f\u00fcr einen erfolgreichen organisierten Wissenstransfer ist das Versicherungsunternehmen <a href=\"https:\/\/attensi.com\/de\/erfolgsgeschichten\/professional-financial-services\/wie-hiscox-den-weltweit-ersten-trainingssimulator-fuer-underwriter-entwickelte\/\">Hiscox<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-42867\" src=\"https:\/\/attensi.com\/wp-content\/uploads\/hiscox-gameplay-desktop.png\" alt=\"Ein Computermonitor zeigt ein Video eines Charakters aus dem spielbasierten Training von Hiscox von Attensi\" width=\"4640\" height=\"2597\" srcset=\"https:\/\/attensi.com\/wp-content\/uploads\/hiscox-gameplay-desktop.png 4640w, https:\/\/attensi.com\/wp-content\/uploads\/hiscox-gameplay-desktop-1536x860.png 1536w, https:\/\/attensi.com\/wp-content\/uploads\/hiscox-gameplay-desktop-2048x1146.png 2048w\" sizes=\"auto, (max-width: 4640px) 100vw, 4640px\" \/><\/p>\n<p>Basierend auf den praktischen Erfahrungen fachkundiger und langj\u00e4hriger Underwriter wurde eine Simulation entwickelt, aus der ein umfassendes Lernprogramm entstand. So wurden j\u00fcngere Versicherer in kurzer Zeit durch spielbasiertes Training und realit\u00e4tsnahe Szenarien auf kritische Entscheidungen in anspruchsvollen Situationen vorbereitet. Diese innovative Herangehensweise erm\u00f6glichte es Hiscox, seine Trainingsma\u00dfnahmen effektiv zu skalieren und Wissen langfristig im Unternehmen zu sichern.<\/p>\n                <\/div>\n            \n        <\/div>\n\n        \n    <\/div>\n\n    <style>@media screen and (min-width:90em){section.pb-texteditor{padding:6rem 0}}@media screen and (min-width:62.0625em) and (max-width:89.9375em){section.pb-texteditor{padding:4.5rem 0}}@media screen and (min-width:48em) and (max-width:62em){section.pb-texteditor{padding:4rem 0}}@media screen and (max-width:47.9375em){section.pb-texteditor{padding:2.5rem 0}}section.pb-texteditor.no-top-padding{padding-top:0!important}section.pb-texteditor.no-bottom-padding{padding-bottom:0!important}section.pb-texteditor.bg-storm{background:#1B2231}section.pb-texteditor.bg-stormlight{background:#20293C}section.pb-texteditor.bg-storm :not(.btn),section.pb-texteditor.bg-storm ul li::marker,section.pb-texteditor.bg-stormlight 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blockquote{margin-left:9%;margin-right:9%}}<\/style>\n<\/section>\n\n\n<section class=\"pb-share bg-white\">\n    <div class=\"block-inner\">\n        <div class=\"grid side-padding rg-15 align-grid\">\n\n            <h2>Teilen auf:<\/h2>\n            <div>\n                <ul class=\"sharing\">\n                    <li class=\"sharing-link\">\n                        <a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fattensi.com%2Fde%2Fressourcen%2Finsights%2Fbabyboomer-gehen-in-rente-wie-unternehmen-jetzt-ihr-wertvolles-know-how-bewahren%2F\" aria-label=\"Facebook\">\n                            Facebook\n                        <\/a>\n                    <\/li>\n                    <li class=\"sharing-link\" aria-label=\"X\/Twitter\">\n                        <a href=\"http:\/\/twitter.com\/share?text=Babyboomer gehen in Rente: Wie Unternehmen jetzt ihr wertvolles Know-how 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                    <div class=\"intro-section fade-me\">\n\n                        \n                                                                                    <h2 class=\"block-heading\">Sind Sie bereit, <span>Ihr Training auf das n\u00e4chste Level zu bringen?<\/span><\/h2>\n                                                    \n                        \n                    <\/div>\n                \n                \n                <div class=\"form-col\">\n\n                                            \n                            \n                        \n                            \n                        \n                                                            <div class=\"form-wrapper fade-me\">\n\n                                    \n                                                                            \n\t\t\t\t\t\t<script>\n\t\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\t\tportalId: 26059872,\n\t\t\t\t\t\t\t\t\tformId: \"22d945b3-62ce-42d6-88cb-6dc41482bd95\",\n\t\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1776206491000-4630247423\",\n\t\t\t\t\t\t\t\t\tregion: \"eu1\",\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t})});\n\t\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1776206491000-4630247423\"><\/div>                                    \n                                <\/div>\n                            \n                        \n                            \n                        \n                            \n                        \n                            \n                        \n                            \n                        \n                            \n                        \n                            \n                        \n                            \n                        \n                 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.structure-grid .text-col{grid-column:4\/-4}}@media screen and (min-width:48em) and (max-width:62em){section.pb-contact.layout-stacked .structure-grid .form-col,section.pb-contact.layout-stacked .structure-grid .intro-section,section.pb-contact.layout-stacked .structure-grid .text-col{grid-column:2\/-2}}@media screen and (max-width:47.9375em){section.pb-contact.layout-stacked .structure-grid .form-col,section.pb-contact.layout-stacked .structure-grid .intro-section,section.pb-contact.layout-stacked .structure-grid .text-col{grid-column:1\/-1}}<\/style>\n<\/section>\n\n\n<section class=\"pb-post-type bg-storm layout-entry \" >\n\n  <div class=\"side-padding grid\">\n    <div>\n\n                        <h2 class=\"block-heading no-text\">Das k\u00f6nnte Sie auch interessieren<\/h2>\n              \n      \n      \n\n        \n        \n                      <div class=\"flex-grid center col-4\">\n                        \n                \n<article class=\"post-types-card 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and (max-width:47.9375em){section.pb-post-type{padding:2.5rem 0}}section.pb-post-type.no-top-padding{padding-top:0!important}section.pb-post-type.no-bottom-padding{padding-bottom:0!important}section.pb-post-type.bg-storm .block-heading,section.pb-post-type.bg-storm .intro-text,section.pb-post-type.bg-storm .pagination-wrap .page-numbers,section.pb-post-type.bg-stormlight .block-heading,section.pb-post-type.bg-stormlight .intro-text,section.pb-post-type.bg-stormlight .pagination-wrap .page-numbers{color:#FFFFFF}section.pb-post-type.bg-storm .btn,section.pb-post-type.bg-stormlight .btn{color:#FFFFFF;border-color:#FFFFFF}section.pb-post-type.bg-storm .btn:after,section.pb-post-type.bg-stormlight .btn:after{background-color:#56BCCF}section.pb-post-type.bg-storm .btn:hover,section.pb-post-type.bg-stormlight .btn:hover{background:rgba(86,188,207,0.2)}section.pb-post-type.bg-storm .pagination-wrap .page-numbers.current,section.pb-post-type.bg-stormlight .pagination-wrap 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a:after{margin-left:0.5rem;display:inline-block;position:relative;content:\"\";-webkit-mask-position:center;mask-position:center;-webkit-mask-size:100%;mask-size:100%;-webkit-mask-repeat:no-repeat;mask-repeat:no-repeat;-webkit-mask-image:url(\"\/wp-content\/themes\/attensi2022-live\/assets\/arrow.svg\");mask-image:url(\"\/wp-content\/themes\/attensi2022-live\/assets\/arrow.svg\");background-color:#56BCCF;height:0.9375rem;width:0.9375rem;min-height:0.9375rem;min-width:0.9375rem;-webkit-transition:-webkit-transform 0.3s;transition:-webkit-transform 0.3s;transition:transform 0.3s;transition:transform 0.3s,-webkit-transform 0.3s}section.pb-post-type .post-types-card .wrapper .bottom .read-more-wrapper a:hover:after{-webkit-transform:translateX(3px);transform:translateX(3px)}section.pb-post-type .post-types-card .wrapper .bottom .read-more-wrapper a{color:#FFFFFF;line-height:1.5}section.pb-post-type .post-types-card .wrapper .bottom .read-more-wrapper a 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